Privacy Policy

Last updated: 5 March 2026

This Privacy Policy explains how we collect, use and protect your personal information when you visit our website or submit an enquiry or lead form.

1. Who we are

This website is operated by Hyundai Material Handling Australia (“we”, “us”, “our”).

If you have any questions about this Privacy Policy or how we handle your personal information, please contact:

• Privacy enquiries: Digital Marketing Team
• Email: sales@hyundai-forklifts.com.au
• Company Address: 57 Templar Road Erskine Park, NSW, Australia

2. Information we collect

We may collect the following types of personal information when you use our website, submit a contact form, or complete an online lead form or enquiry through our digital advertising campaigns :

• Name
• Email address
• Phone number
• Company name and job title
• Location (for example, city or state)
• Information about your enquiry (for example, products you are interested in, fleet size, timing and budget)

We may also automatically collect non‑personal information such as:

• IP address and device information
• Browser type and language
• Pages visited, time spent on pages and actions taken on the website
• Traffic source (for example, Google Ads, search engines, referral websites)

3. How we use your information

We use the information we collect for the following purposes:

• To respond to your enquiries and provide quotes, product information and sales support
• To manage and improve our customer relationships and internal records
• To schedule demonstrations, site visits or follow‑up calls where requested
• To send you marketing communications about our products and services, where you have given express or inferred consent in accordance with the Spam Act 2003 (Cth)
• To analyse and improve the performance of our website, campaigns and sales processes
• To create advertising audiences and import lead data into our advertising and analytics platforms (including Google Ads and Google Analytics) so that we can measure, optimise and personalise our marketing and remarketing activities

You can opt out of marketing communications at any time by using the unsubscribe link in our emails or by contacting us at the email address above.

4. Legal basis and principles

We handle personal information in line with the Australian Privacy Principles under the Privacy Act 1988 (Cth).
We collect and use personal information where it is reasonably necessary for our business activities, where you have given consent, or where we are otherwise permitted or required by law.

5. Sharing your information

We may share your personal information with:

• Our internal sales, marketing and customer support teams
• Authorised Hyundai dealers and service partners, where necessary to respond to your enquiry. These dealers act as independent data controllers in respect of their own use of your information and are responsible for handling your information in accordance with applicable privacy laws.
• Service providers who help us operate our business, such as:
  • Website hosting and maintenance providers
  • Customer relationship management (CRM) and email marketing platforms
  • Analytics and advertising platforms (including Google Ads, Google Analytics and similar tools)

These third parties are only allowed to use your information to provide services to us and must handle your information in accordance with applicable privacy laws and our instructions.

We do not sell your personal information to third parties.

6. Cookies and tracking technologies

Our website uses cookies and similar technologies to:

• Remember your settings and improve your user experience
• Measure website traffic and performance
• Support advertising, remarketing and conversion tracking (for example, showing relevant ads after you have visited our website)

You can control cookies through your browser settings. If you disable cookies, some parts of our website may not function correctly.

7. Data storage and security

We store personal information in electronic systems and in some cases in physical records.
We take reasonable technical and organisational measures to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.

However, no method of transmission over the internet or electronic storage is completely secure, so we cannot guarantee absolute security.

8. Overseas disclosure

Some of our service providers and technology platforms may store or process data on servers located outside Australia. These include, but are not limited to:

• Google LLC (Google Ads, Google Analytics) – servers located in the United States and other jurisdictions where Google operates
• Our CRM and email marketing platform provider(s) – servers may be located in the United States or other jurisdictions
• Our website hosting provider – servers may be located in Australia or overseas

Where personal information is disclosed to overseas recipients, we take reasonable steps to ensure that those recipients handle your information in a manner consistent with the Australian Privacy Principles under APP 8. This may include contractual obligations, data processing agreements, or reliance on equivalent legal frameworks in the recipient’s jurisdiction.

• By submitting your information through our website or lead forms, you acknowledge that your information may be transferred to and stored in countries outside Australia, including the United States, for the purpose described in this policy.

9. Access, correction and deletion

You may request access to the personal information we hold about you, or ask us to correct information that is inaccurate, out of date, incomplete, irrelevant or misleading.
You may also request that we delete personal information that we no longer need for the purposes described in this Privacy Policy.

To make a request, please contact us using the details in Section 1. We may need to verify your identity before providing access or making changes.

10. Complaints

If you have a concern or complaint about how we have handled your personal information, please contact us using the details in Section 1.
We will investigate your complaint and respond within a reasonable timeframe.

If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au for further guidance.

11. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements or other reasons.
The updated version will be published on this page with a new “Last updated” date. We encourage you to review this page periodically.